"Big Box" retail chain optimizes space planning
An internationally recognized retailer wanted to increase revenue per store by improving consistency and decreasing costs in its merchandising processes. Business users in each region had been manually creating planograms (layouts of product placement on shelves). Now Xpress Optimization Suite identifies the best use of valuable shelf space and automates the most labor-intensive aspects of planogram creation. The solution, which combines predictive analytics, optimization and rules, facilitates the rollout of consistent merchandising strategies across geographic markets while providing flexibility for creating store-specific planograms. Agility has improved too, since the retailer can now respond to changing market conditions by simply adjusting some of the "levers" driving its optimized planning.