FICO® Revenue Scores
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FICO® Revenue Scores

FICO® Revenue Scores tell you which revolving credit accounts are likely to generate the most revenue. Card issuers and home equity lenders use this information to focus marketing initiatives on tomorrow's most profitable accounts.
Key Benefits
  • Tailor offers to customer risk AND potential
    Dual-score strategies using FICO Revenue Scores and FICO® credit risk scores help you target prescreen offers and communications to customer segments defined by both risk and potential reward.
  • Expands your mailing universe
    Use FICO Revenue Scores to selectively target the "diamonds in the rough"—those slightly higher-risk prospects that have potential to be highly profitable customers.
  • Increase usage among inactive or low-balance accounts
    Find out which accounts have the potential to be higher earners for you.
  • Improve pricing, retention, cross-sell and other programs 
    FICO Revenue Scores reveal where to focus your efforts, can help you target candidates with greater precision.
Feature Highlights
  • Rank-order revolving credit accounts by likely revenue
    Unlike risk scores, FICO Revenue Scores help you identify people with the potential to build and revolve large balances. They rank-order consumers by their relative revenue potential over the 12 months following scoring.
  • Effective across products. 
    FICO Revenue Scores are effective across various bankcard and revolving credit products because of the large development sample used by FICO.
  • Multiple-model design for greater segmentation
    Fair Isaac Revenue Scores are based on a suite of four models, each one capturing the predictive patterns of a particular segment of the revolving credit population. This segmented approach provides better prediction across all types of account profiles.
  • Used with FICO scores 
    FICO Revenue Scores should be used with FICO credit risk scores, so that you can identify both the risk and revenue potential of consumers.
  • Available from FICO, TransUnion and Experian 
    FICO Revenue Scores are available from TransUnion and Experian, as well as directly from FICO through the FICO® PreScore Service.
Versions
  • FICO® Revenue Score at TransUnion
  • ROI score at Experian

Product Sheets

Speak with a FICO representative about our solutions and your business needs by calling us:

US (toll free): +1 888 342 6336
International: +44 (0) 207 940 8718

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