Tag Archives: Retail Banking

Analytics & Optimization Modelling Deposit Price Elasticity: Challenges and Approach

Analytics on screen
Sep042017

This is the third in a series of blogs on deposit pricing, focusing on price elasticity modelling approaches and challenges. The goal of any deposit price optimization solution is to make data-driven pricing decisions to manage portfolio balances and trade these off against the associated costs. These solutions should allow a pricing manager to prepare and run what-if analyses to assess the impact of pricing strategies, competitor price actions or movements in central bank base rates. Fundamental to these solutions are price-elasticity models that capture and predict customer behavior as a response to pricing and other non-price factors. In this blog, we discuss the challenges and solution approaches for the development of robust price-elasticity models. Price Response Signal Price sensitivity can be measured with regards to product rate, market ranking, competitor rates or even interest paid to other products in the portfolio. The modelling challenge is not only to measure... [Read More]

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Fraud & Security PSD2 – Why is Transaction Risk Analysis Important for PSPs?

PSD2 with question mark
Sep042017

Worried about increasing levels of fraud, particularly in remote payments, the regulators have made fraud prevention a cornerstone of PSD2. The regulated use of Strong Customer Authentication (SCA) by payment service providers (PSPs) to secure payments is laid out in the Regulatory Technical Standards for PSD2. However, the use of SCA to secure every payment over €30 could cause problems for PSPs. It could impact the level of customer service they can offer by forcing them to add friction to the consumers’ payment process, forcing consumers to re-authenticate themselves using multiple factors at the point of payment. There is a difficult balancing act between fraud reduction and customer experience. PSPs will be allowed to manage this balance by securing payments using transaction risk analysis (TRA) – as long as they can keep their fraud rates low enough (see the transaction value table from the regulatory technical standard, below). TRA is... [Read More]

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