FICO Customer Dialogue Manager is a multi-channel marketing platform that enables marketers to design, execute and manage precisely timed and targeted campaigns that engage customers across all channels based on their known interactions and preferences. By harnessing and integrating enormous volumes of customer data from every channel, FICO Customer Dialogue Manager provides a basis for gaining sharp insights into customer interactions and behaviors. Marketers can apply those insights to generate more individualized, interactive dialogue with customers coordinated across channels, including social media. Through dialogue, they learn more about what the customer wants, boosting sales and marketing ROI.
“Learn more about multi-channel solutions. FICO provides you access to the Gartner CRM Vendor Landscape: Multi-channel Customer Analytics is a Critical CRM Capability.“