Michelle Beetar

Michelle Beetar is vice president and managing director for Africa at FICO, and a member of the EMEA leadership team. She joined FICO in 2019. She is passionate about helping businesses realise the value of and operationalise the data they create and have access to, all in the service of their own efforts to make better decisions, to drive growth, profitability and customer satisfaction.

Michelle has held numerous senior leadership positions in the past; the most recent of which was as one of the first Chief Customer Experience Officers in South Africa, where her efforts saw her recognised as a Fellow of the Chartered Institute of Customer Management and her team received multiple service awards. Prior to that, her 20-year pedigree includes roles as Managing Director of Experian South Africa, Managing Director of Novell South Africa, Industry Director at Oracle South Africa and the CEO of MWeb CommerceZone. In 2009, she was named WorkGroup Businesswoman of the Year. Aside from enjoying downtime with her family, Michelle is a regular runner.