The Rise of Telco Cloud-Based Platform Solutions
As telcos make the transition from on-premises to cloud-based platform solutions, they need to get maximum value from the data sets, information sources and insights available
Learn moreAs telcos make the transition from on-premises to cloud-based platform solutions, they need to get maximum value from the data sets, information sources and insights available
Learn moreHere's how technology from the banking space can help telcos compete with aggressively competitive sales and retention tactics
Learn morePre-screened, right-sized offers and the efficient use of ‘just-in-time’ data are helping telcos win, retain and safeguard more customers – regardless of age or credit profile
Learn moreAutomate the prescreen process and create personal and frequent campaigns
Learn moreHave you ever heard the phrase “true one-to-one marketing?” I always want to know what separates plain old one-to-one marketing from true one-to-one marketing. And better yet, is…
Learn moreBy Tim Young When making decisions as a business leader, do you ever take time to think from your customers’ point of view? Aren’t you also a customer? Don’t you have sim…
Learn moreBy Tim Young One of the trickiest parts of my job is convincing retailers that they should shift some of their mass promotional investment to personal incentives. Instead of havi…
Learn moreThe retail marketer’s dilemma is very similar to the prisoner’s dilemma, well known in game theory, except instead of only two participants there are numerous participa…
Learn moreDo you love your customers? I’m being serious. Ok, then how about this question? Why are you in business and how are you making money? Is it because you are smarter than the ne…
Learn moreBy Tim Young Marketers everywhere are being pushed to come up with ways to help drive incremental business for their organization. And with the development of sophisticated tools…
Learn moreIn the early 90s, there was a segment on Saturday Night Live’s Weekend Update featuring Dana Carvey as the Grumpy Old Man who was unhappy about progress. Today, I’m going to tap in…
Learn moreBy Tim Young Yes, I am a consultant. A consultant focused on helping companies achieve greater loyalty with their customers. And so I have to admit, as much as I love try…
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