Fighting Enterprise Fraud

Increasingly banks are looking to leverage the full breadth of data related to customers to make better decisions, and fraud is no exception. There is a strong desire to break down…

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Scott Zoldi by Scott Zoldi

Chief Analytics Officer

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Increasingly banks are looking to leverage the full breadth of data related to customers to make better decisions, and fraud is no exception. There is a strong desire to break down silos, so fraud/risk behaviors in one area of the customer’s interaction with the bank can be utilized in other decisions impacting the customer experience. 

Traditional fraud detection systems are highly specialized to compute risk for a particular access method, making an enterprise view extremely challenging. What's needed is a new approach.

Connecting behaviors holistically requires a data model that links the accounts and channels utilized by the customer.  Once this data model is created, it's necessary to link various channel and account profiles to specific customers.  By enabling these linkages, one can then expand on behaviors and scores occurring within channels/accounts by rolling it up at the customer level.  In addition, having the customer profile allows for better utilization and personalization of decisions based on the net present value of the customer and/or regular behaviors that can help reduce false positives. 

Next month, I'll be discussing the challenges of enterprise fraud management at FICO World, where I'll present the session: Analytic Innovations in Enterprise Fraud. In preparation, I welcome your thoughts and comments on this topic here on the blog. Or better yet, join us at FICO World, and share your experiences and questions with me in person.

Scott Zoldi
Scott Zoldi
Dr. Scott Zoldi is chief analytics officer at FICO, responsible for artificial intelligence (AI) and analytic innovation across FICO's product and technology solutions. Dr. Scott Zoldi has been listed as an inventor on 100+ patents, in collaboration with other data and analytic scientists, and he is also named on an additional 45+ patent applications in process. Scott is an industry leader in the responsible use of AI, Generative AI (GenAI), and Agentic AI, as well as an outspoken proponent of AI governance and regulation. His groundbreaking work in focused language models (FLMs) for GenAI and a patented use of blockchain technology for AI model development governance has helped propel Scott to AI visionary status. His recent awards include Constellation Research Award AI150, Tech Leadership Award from Banking Tech Awards, Tech Influencer Highly Commendable Award from DataIQ Data & AI Awards, San Diego Business Journal - Leaders of Influence in Technology (2025); Tech Leadership - Software & Services Provider from Fintech Futures, MachineCon AI100 Award, Innovator Award from American Banker (2024); Global Finance Innovator Award (FICO) (2023); and Corinium Future Thinking Award (2022). An enthusiastic member of the southern California tech community, Scott serves on the Boards of Directors of Software San Diego and the San Diego Cyber Center of Excellence. He received his Ph.D. degree in theoretical and computational physics from Duke University, and his work has been published in The Harvard Business Review and numerous scientific journals.

When not at his office or on a plane, Scott can often be found in his Ford Bronco, exploring the desert around San Diego with his family. To hear more of his views follow Scott on LinkedIn and BlueSky @ScottZoldi.
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