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22 de maio de 2014

Registration Opens for FICO World 2014 Conference on Analytics, Decision Management and "The New Customer Imperative"

22 de maio de 2014

Global event to be held November 11-14 in San Diego expected to draw record number of business leaders from 40+ countries

SAN JOSE, Calif.—May 21, 2014 —FICO (NYSE:FICO), a leading predictive analytics and decision management software company, today announced that registration is open for FICO™ World 2014, the leading international conference on analytics-powered customer engagement strategies, which will take place November 11-14 at the Sheraton Hotel & Marina in San Diego, Calif. At FICO World 2014, an estimated 1.000 professionals with responsibility for customer decisions in marketing, risk management, fraud and collections will join CIOs, data scientists and system architects to explore new ideas for acquiring, serving and retaining customers profitably.

The FICO World theme, “The New Customer Imperative,” will be the backdrop for four days of informative sessions, hands-on demonstrations, and networking opportunities. The theme stems from the convergence of social, mobile and cloud, which is evolving customer behaviors and expectations, revolutionizing business and society, disrupting old business models and creating new leaders. Keynote presenters will include Theresa Payton, former White House CIO, cybersecurity authority, identity theft expert and author of Privacy in the Era of Big Data; and Maribel Lopez, principal and founder of Lopez Research, enterprise mobility expert, and author of the forthcoming book, Right-Time Experiences: Driving Revenue with Mobile and Big Data. FICO World will also feature a keynote panel of chief analytics officers discussing the top priorities for businesses seeking to compete on analytics.

“The job of attracting, serving and retaining customers profitably is getting harder for every business,” said Mike Gordon, executive vice president of sales, marketing and services at FICO. “The only way to win is to innovate, to understand your customers better, and to put every iota of data to better use. FICO World is the premium event for business leaders who are spearheading Big Data, analytics and decision management initiatives. Join us to collaborate on new ideas, develop innovative strategies, share best practices and learn about new technologies for addressing the new customer imperative.”

The conference will feature more than 100 presentations on analytic innovation, credit scoring, customer growth and retention, customer originations, debt management, fraud and security, mortgage lending, regulatory compliance, and small business lending. FICO™ World 2014 will also include the first FICO™ World Technology Forum, where data scientists, system architects and CIOs will learn how to accelerate the development and deployment of real-time analytic applications, using a groundbreaking new platform of predictive analytics, optimization, decision management, application development and visualization tools. Other events will include the FICO™ Auto Forum for auto lenders, and the FICO™ World Credit Boot Camp, for newer lenders.

Early Registration Promotion
Registration is open at The first 100 people to register will get a special US$ 999 rate — a savings of US$ 596 off the full registration fee. Visit the FICO World 2014 registration fees page for more information about other special discounts and group passes.

Exhibits and Sponsorships
For additional information on sponsorship and promotional opportunities at FICO World 2014, visit the FICO World sponsors page.

Sobre a FICO
A FICO (NYSE: FICO) é uma grande empresa de software analítico que ajuda empresas em mais de 90 países a tomar melhores decisões que levem a níveis mais elevados de crescimento, rentabilidade e satisfação do cliente. O uso inovador que a empresa faz do Big Data e de algoritmos matemáticos para prever o comportamento do consumidor está transformando setores inteiros. A FICO fornece software analítico e ferramentas utilizadas em vários setores para gerenciar riscos, combater a fraude, construir relacionamentos mais rentáveis com os clientes, otimizar operações e cumprir regulamentações governamentais rigorosas. Many of our products reach industry-wide adoption. These include the FICO® Score, the standard measure of consumer credit risk in the United States. As soluções da FICO utilizam padrões de código aberto e computação em nuvem para maximizar a flexibilidade, acelerar a implementação e reduzir os custos. A empresa também ajuda milhões de pessoas a gerenciar sua qualidade de crédito pessoal. FICO: Make every decision count™. Learn more at

For FICO news and media resources, visit

FICO and “Make every decision count” are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries.    

Contatos da sala de imprensa

Greg Jawski
+1 212-601-8248

Darcy Sullivan
Europa, Oriente Médio e África
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Saxon Shirley
Pacífico Asiático
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Marisa Arribas
América Latina
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Milla Delfino
América Latina
+55 11 97673-6583