Accelerate Growth. Reduce Risk. Transform Decisioning.

Significantly improve financial results through numerous innovative features. Rapid and efficient ingestion of custom decision data and variable creation complements the extensive out of the box data model and variable library amplifying business agility. Superior strategy management features improve targeting of customers for treatments leading to more personalized treatments that reduce bad debt, increase activity rates and sales, and reduce operational expenses. Real-time decision capabilities eliminate decision latency to promote timely actions that cater to an elevated customer experience.
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75%

Reduction of time and effort deploying custom decision data to drive customer treatments
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50%

Reduction of time designing and deploying business strategies
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15%

Reduction of account-level bad debt
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10%

Increase in average total sales
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20%

Reduction of collections, reissue, and marketing expenses

Intelligent strategy automation for profitable growth

Financial institutions need a reliable, secure, and agile customer management system that accelerates profitable decision-making and mitigates risk. Strategy Director enables you to quickly develop, test, and deploy sophisticated strategies in key decision areas with business-user-friendly tools that require no technical expertise. Strike the optimal balance between customer satisfaction, profitability, and risk management while delivering more effective customer treatments that drive consistent growth and reduced operational risk — giving you the competitive edge needed to thrive in today's market.

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Empower business users with intuitive decision management

Strategy Director puts decision-making power directly in the hands of your business experts. No coding expertise needed. Risk managers, product specialists, and other business users can independently build, modify, and deploy complex strategies using intuitive interfaces and visual decision flows. Eliminate IT bottlenecks and development delays with technology that allows your teams to respond rapidly to market changes, regulatory updates, and new revenue opportunities. With Strategy Director’s business-friendly design, your domain experts become self-sufficient decision architects, dramatically reducing time-to-market while ensuring decisions remain aligned with business objectives.

Why FICO?

Strategy Director represents the evolution of FICO's industry-leading decision management expertise, built on 30+ years of rules-based decisioning innovation.

Strategy Director combines our deep domain knowledge with modern cloud-native architecture that delivers the agility your business demands. You're not just getting a rules authoring solution — you're gaining the ability to access predictive models seamlessly embedded within your decision workflows. Only FICO combines decades of decision management innovation with cutting-edge cloud technology and deep financial services expertise — empowering your business users to create sophisticated strategies that drive measurable results.

Market Challenges

There are several key market challenges facing businesses today – challenges that must be met head-on to be relevant and successful in an increasingly competitive environment.

Consumer Demands

Today’s consumers have an ever-increasing demand for more relevant and personalized experiences.

Consumer Data Explosion

A dramatic expansion in the volume, variety, and velocity of consumer data for business to collect, store, analyze and leverage across a multitude of decision use cases.

Data Ingestion & Transformation

Businesses need to rapidly ingest this expansive amount of consumer data and quickly transform it into decision-ready variables that provide a high-fidelity view of each customer profile.

Analytic Investment & Complexity of Decision Logic

Discovering actionable insights and predictions about customer behavior buried in massive data stores requires an unparalleled investment in analytic capabilities. The resultant business rules aimed at identifying unique customer profiles and delivering hyper-personalized customer experiences are increasingly complex that are difficult to deploy and manage.

Real-time Customer Engagement

A heightened demand for real-time and event-triggered customer experiences that eliminate the missed opportunities associated with historically cyclical decision points.

Features

Strategy Director provides features that help businesses thrive in today’s marketplace.

01 .

Built-in Domain Intelligence

Leverage an out of the box Configuration Package that includes a robust collective of domain decision assets (e.g., data model, variables, decision areas) accelerating time to value.

02 .

Extensibility

Business users can easily extend the data model to accommodate a limitless number of custom data fields to enrich your ability to isolate unique customer profiles.  A robust library of pre-built variables is easily extended by business users. Custom variables are defined and configured within the UI. Users can copy existing variables and adjust the mapping logic adding efficiency to the process.

03 .

Advanced Strategy Management

Complex business rules can be decomposed into smaller, more manageable decision trees and decision tables. These “sub-trees” and tables are then connected in a logical, visual flow schema by the user. All decision trees and decision tables are reusable assets across any decision flow, preventing the need for rekeying of common decision logic and accelerating deployment of modified (i.e., challenger) business rules. Elimination of variable limits for decision trees and tables promotes greater segmentation and targeting of unique customer profiles.

04 .

Rapid Deployment of Analytics

Rapid deployment of predictive analytic models via import of predictive model markup language (PMML) files.  Alternatively, an intuitive scorecard editor allows users to configure custom models. Users of FICO analytic tools such as FICO® Analytics Workbench and FICO® Xpress Optimization can import advanced data-driven trees into Strategy Director.

05 .

Real-time Decisions

Any decision request can be orchestrated as a real-time call which facilitates more personalized customer experiences based on triggered events.

06 .

Tree-based Simulations & Profiles

Import customer data files into trees for node-level and action-level profiling. Gain deep understanding and insights into customer composition within any strategy segment. Reduce pre-production validation and refinement of decision logic from days to hours.

07 .

Configuration Testing

Execution of single- or multi-record tests directly within the Strategy Director user-interface expedites pre-production validation, testing and debugging of new decision rules (e.g., custom variables, decision logic, etc.). Production deployment is accelerated, reducing time to value.

08 .

Reporting and Analysis

Business users can analyze decision outcomes using the embedded reporting and dashboard features, turning actions into insights. Leverage pre-built reporting templates and configure custom reports and dashboards to address specific analytic needs.

Related products

Learn more about how FICO solutions can drive better decisions and better results for your customers and your organization.

FICO® Customer Analytics

Use your customer data to get a competitive advantage by applying analytics and gaining actionable insights.

FICO® Xpress Optimization

Enable business users to solve complex problems in minutes, processing millions of variables at great speed and scalability.

FICO® Platform - Analytics Workbench

Safely deploy machine learning and advanced analytics to drive better business decisions. 

FICO® Customer Communication Services

An intelligent omni-channel digital communication management system preconfigured for fraud, debt collection, originations, and customer engagement.

FICO® Global Business Consulting

Partner with an expert in decision management.

Related industries

FICO solutions offer a wide range of capabilities, empowering you to make smarter, personalized decisions, streamline operations, and improve the customer experience.

Banking

Create hyper-personalized customer experiences to build long-term, profitable relationships - all powered by FICO Platform.

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Collection Agencies

Reach more customers with fewer agents using digital, customer-centric debt collection.

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Retail and E-Commerce

Meet the needs of the “always on” consumer across the retail customer journey.

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Smarter decision-making and more profitable customer relationships

Deepen customer relationships and grow your portfolio with an advanced, highly flexible, and extensible decision management solution powered by FICO Platform. Contact us to put these proven Strategy Director capabilities to work.