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The Forrester New Wave™: Digital Decisioning Platforms, Q4 2018
The 11 Providers That Matter Most And How They Stack Up
by John R. Rymer and Mike Gualtieri with Christopher Mines, Sara Sjoblom, and Andrew Reese
Improving customer engagement requires automating the decisions that attract and retain them. Digitization is the mechanism by which businesses combine analytics, decision rules and process automation to develop decision applications that automate customer-level decisions. The challenge for today’s digital-hungry businesses is finding a partner who can help combine these capabilities into flexible, scalable and unified platforms.
FICO believes that our vision has been validated in the recent Forrester Wave for Digital Decisioning Platform report, which names FICO as a leader in this evolving, highly critical area. We encourage business and technology leaders in every industry to download, read, and share this important new report.
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FICO (NYSE: FICO) powers decisions that help people and businesses around the world prosper. Founded in 1956 and based in Silicon Valley, the company is a pioneer in the use of predictive analytics and data science to improve operational decisions. FICO holds more than 150 US and foreign patents on technologies that increase profitability, customer satisfaction and growth for businesses in financial services, telecommunications, health care, retail and many other industries. Using FICO solutions, businesses in more than 100 countries do everything from protecting 2.6 billion payment cards from fraud, to helping people get credit, to ensuring that millions of airplanes and rental cars are in the right place at the right time. Learn more at www.fico.com and join the conversation at https://twitter.com/fico and http://www.fico.com/en/blogs/. FICO is a registered trademark of Fair Isaac Corporation in the US and other countries.