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October 24 - 25, 2018
October 24, 2018 - October 26, 2018
FICO is a proud sponsor of the upcoming Loyalty360 Customer Expo on October 24-26 in Nashville TN.
Make sure to join our session:
Building Trust with Personalization: How Relevant Personalization Deepens Customer Relationships
Consumer behavior continues to evolve driven by the digital transformation. Consumer expectations are high and how organizations engage can either injure or build trust. Being relevant is the key to understanding customers in the moment and a way to break-through and strengthen the relationship. FICO has delivered pioneering analytics and solutions that detect customer interactions and delivers the next best offer and/or relevant message in real-time. FICO applies advanced analytics and decisioning software to understand your customer, their context and identify most relevant interaction for the moment.
In this Customer Expo session, presented by Michael Testa, North American Retail & Loyalty Vertical Lead and John Koltonowski, Senior Director, Global Retail Practice, attendees will learn how to: