Alternative Lending for Consumers: Three Keys to Sustaining Explosive Growth

Driven by the convergence of two sweeping trends — the rise of the Millennial generation, and consumers’ broad need to seek convenient sources of cash — today’s lending landscape is host to a rapid proliferation of alternative lenders: 

• Digital wallets 
• Debt consolidators 
• Direct lenders 
• Marketplace or peer-to-peer (p2p) lenders 
• And many more to come, as innovative new business models emerge 

Collectively, these alternative lenders claim a significant and quickly growing piece of the worldwide consumer debt market, which stands at more than $12 trillion in the US alone.