Analytics help fundraisers produce more with the same spend

Data insights show where to shift budget for better results

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Executive Brief

Today, nonprofit organizations are under pressure to increase results without proportional increases in their spend. Requests for more resources are more likely to be approved by senior management and boards if they see clear evidence performance is on the rise and additional investment will produce strong ROI. Data analytics and automated omni-channel donor communications help by leveraging every dollar of budget spend and every hour of staff effort.
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