Drive Digital Behaviors with Predictive Scores and Matching

Accelerate automotive sales by matching individual customers to the right vehicles, loans, offers and dealerships

Webinar
Radial circle

Executive Brief

Today, the industry-accepted practice with worldwide automakers is to largely ignore the individual and apply broad-based, above-the-line marketing to large segments of the population. This inefficient approach results in nearly 25% of the price of a new vehicle ($8,500 US) being spent on advertising and promotional costs. This executive brief explores new ways to use advanced analytics and artificial intelligence to drive automotive buying demand and drastically improve the effectiveness of your marketing efforts.
Download your free Executive Brief
Subject to the Privacy Notice I consent to FICO using my contact data provided above to contact me by phone or email to provide information regarding FICO, its products and services, and other similar FICO products and services.
I agree to the Terms and Privacy Notice.

Take the next step

Connect with FICO for answers to all your product and solution questions. We look forward to hearing from you.