The Future of Brick-and-Mortar Retail: Five Questions You Need to Answer
Brick-and-Mortal Retail, Reimagined

Executive Brief
Physical retail stores aren’t dead, but keeping them alive means transforming what the retail customer experience needs to be. In that regard, retailers of all shapes and sizes – including grocers, department stores, car dealers and even banks (who sell “products” too!) need to rethink the holistic customer experience, and figure out where B&Ms fit into the larger customer ecosystem. Download this executive brief now to find out how advanced analytics – including often underleveraged tools such as optimization – are helping bleeding edge retailers answer these critical questions:
How to know your shoppers — and act on it
The real importance of pricing
How to know which categories are changing next
What to do if you lose your trip drivers
How to create an environment worth the trip
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Connect with FICO for answers to all your product and solution questions. We look forward to hearing from you.