Advanced analytics enable the world’s most capable organizations to control their destinies—to grow faster and become more competitive by learning faster from operational results and gaining deep insights into their customers’ needs. These companies have been able to shift gears from making decisions based primarily on what was and what is to exploring what-ifs that lead to game-changing innovations.
The analytics are powerful. But here’s the catch: Gartner estimates that 50% of advanced analytic solutions fail to reach their intended audience—the business user. These analytic models fail to be deployed simply because scientists and business users do not speak the same language.
Organizations that successfully operationalize analytics see immediate benefits, including:
- Increased productivity
- Increased business user adoption for analytics
- Faster and standardized deployment
- Better decisions
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