Brightening Skies: How Regulatory Changes Will Fuel Digital Transformation and Customer Engagement

Strong customer communications are a central strategy for most successful businesses. As digital transformation accelerates, existing laws have frequently failed to keep pace with changing customer preferences, especially the growing need to communicate via mobile phones. Several new developments — including the recent Supreme Court decision related to automated telephone dialing systems, the FCC’s creation of a new reassigned number database, and new debt collection rules promulgated by the CFPB — reflect the recognition of aligning the law with modern communications technology. This session will explore how organizations can employ successful omnichannel strategies while effectively navigating the regulatory landscape.