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FICO® Bankcard Growth Solution

Entering a new phase in bankcard business

Product Sheet

In the volatile "new normal" of credit behavior, banks must be able to quickly adjust origination and acquisition decisions based on far more than cardholder history. This is why FICO has introduced the FICO® Bankcard Growth Solution. An integrated approach that works across the acquisitions and originations processes, the solution consists of numerous data sources, advanced analytics, and several software applications. It enables issuers to track results, rapidly learn from today’s decisions and market changes, and then quickly test, adapt and implement new strategies. The result is accelerated card revenue and margin growth with managed risk.