Powering Customer Journeys with FICO Platform – FICO World Panel with PNC, Lloyds, TSYS
Customers are using FICO Platform to power their customer connections, building an architecture based on composability that can transform customer experiences across product lines and decision ares.
Video
How are financial institutions using new technology capabilities to hyper-personalize offers and messages to their customers at scale? At FICO World 2024, FICO CSMO Nikhil Behl discussed this topic with representative from leading banks and technology firms, who revealed how they are using FICO Platform to power their customer connections, building an architecture based on composability that can transform customer experiences across product lines and decision ares.
The panelists were:
- Aninda Bhattacharyya, SVP, Head of Decisions Management and Marketing, PNC
- Troy Mann, SVP, TSYS
- Ian Rockliffe, Head of Consumer Credit Risk Transformation, Lloyds Banking Group
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