A Conversation with PSECU: Best Practices for Digital-first Customer Engagement

Financial institutions of all sizes are working to adapt legacy processes and systems to meet the expectations of today’s digital-first customers. While these improvements can be (and often are) made in silos, the most impactful and cost-effective approach is to invest customer engagement capabilities that span the entire lifecycle—from origination to collections. Pennsylvania State Employees Credit Union (PSECU) is aggressively pursuing this vision. In this webinar, executives from PSECU outlined their vision for member engagement across the lifecycle and answered questions about their journey so far.