The BNPL industry is now estimated to be worth an eye-watering US$100 billion — and it’s only set to increase. Millions of shoppers already use a BNPL service to finance their purchases. Options are more varied than ever — Klarna, Affirm, and Afterpay are just a handful of the many providers in the space. Elsewhere, bigger players are jumping on the bandwagon. PayPal is launching its own BNPL channel, while Amazon and Apple are partnering with Affirm, and Square tabled a US$29 billion bid to buy Afterpay.
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