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A customer makes a card transaction that looks odd compared to her historical behavior patterns. Is this change the first sign her account has been compromised by a fraudster? Or just new behavior by the legitimate customer?
Making the right call in a fraction of a second is absolutely critical today as banks compete neck-and- neck to deliver superior customer experiences. Reducing false positives—legitimate transactions referred or declined as potentially fraudulent—has a direct and immediate impact on cardholder perceptions of service quality
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