At the point of sale in a call center or self-service web application, bad data can be costly to process. By embedding business rules directly into a web form itself, SmartForms for Blaze Advisor allows users to develop dynamic interfaces for their applications that serve as the gateway to data capture and accurate, automated decisioning.
For example, SmartForms can allow an application to expose only questions that are most appropriate for the person completing the form, resulting in a streamlined application process and a reduced rate of incorrect or incomplete form submissions. Rules are executed in the browser itself to avoid unnecessary and time-consuming round trips to the server.
"The introduction of SmartForms for Blaze Advisor 6.1 extends the power of Blaze Advisor to the user interface and takes advantage of innovative web technologies to deliver a streamlined decision-making process and an improved customer experience," said Mark Layden, vice president and general manager of Enterprise Decision Management software at Fair Isaac. "As the interface to an organization's decision process, SmartForms adds agility and processing power to ensure that data collected aligns directly with established policies and regulations."
SmartForms for Blaze Advisor can be used across a variety of customer-facing applications where accuracy of data input is critical and where data collection and validation rules are numerous, highly changeable or complex - such as in underwriting, account originations, customer management and collections. It validates entry in required input fields, taps the processing power of AJAX to speed response, and ensures data integrity and compliance. Applicants are able to proceed with confidence as they easily follow their progress in completing applications with a simple navigation bar, resulting in a better customer experience and a higher number of completed applications.
SmartForms for Blaze Advisor 6.1 is part of Fair Isaac's software and solutions for Enterprise Decision Management (EDM), which combines data analytics, modeling and policy-level control to let companies define and manage their automated business systems for improved efficiency and greater profitability.
About Fair Isaac
Fair Isaac (NYSE:FIC) makes decisions smarter. The company's solutions and technologies for Enterprise Decision Management give businesses the power to automate more processes, and apply more intelligence to every customer interaction. Through increasing the precision, consistency and agility of their decisions, Fair Isaac clients worldwide increase sales, build customer value, cut fraud losses, manage credit risk, reduce operational costs, meet changing compliance demands and enter new markets more profitably. Founded in 1956, Fair Isaac powers hundreds of billions of decisions per year in financial services, insurance, telecommunications, retail, consumer branded goods, healthcare and the public sector. Fair Isaac also helps millions of individuals manage their credit health through the www.myfico.com website.
Statement Concerning Forward-Looking Information
Except for historical information contained herein, the statements contained in this press release that relate to Fair Isaac, including statements regarding its Fair Isaac SmartForms for Blaze Advisor 6.1 product offering and the benefits to be derived from this offering, are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including any unforeseen technical difficulties related to the implementation, use and functionality of the offering, the risks that customers will not perceive material benefits from the offering, failure of the product to deliver the expected results, the possibility of errors or defects in the offering, regulatory changes applicable to the use of consumer credit and other data, and other risks described from time to time in Fair Isaac's SEC reports, including its Annual Report on Form 10-K for the year ended September 30, 2005, and its quarterly report on Form 10-Q for the period ended December 31, 2005. Forward-looking statements should be considered with caution. If any of these risks or uncertainties materializes or any of these assumptions proves incorrect, Fair Isaac's results could differ materially from Fair Isaac's expectations in these statements. Fair Isaac disclaims any intent or obligation to update these forward-looking statements.
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