LONDON —October 15, 2013 — FICO (NYSE:FICO), a leading predictive analytics and decision management software company, today announced that Adam Rybusiewicz has been appointed to manage its growing business in Poland. The move marks FICO’s expanded presence in the country, one of several European countries that are seeing tremendous demand for the company’s analytic solutions for customer engagement.
Rybusiewicz has more than 15 years of experience in sales, business development, product and project management. He joined FICO in Jan 2013 as a client development manager for the Adeptra clients portfolio. Previously he was responsible for secured loans strategy at HSBC in Poland, and has also held sales and product management executive positions at Allianz and GE in Poland. As a consultant Rybusiewicz advised both local and global firms on market entry and sales strategies.
“FICO already works with six of the top ten Polish banks, helping them advance their strategies through the use of analytics,” said Rybusiewicz. “As FICO continues to introduce innovations to the market, my role will be to ensure every client gets the full benefit of analytically driven solutions for marketing, customer management, fraud management, collections and customer engagement.”
“The demand for our solutions in Poland requires an expanded local presence,” said Phillip Sertel, who manages FICO’s operations in Central and Eastern Europe, the DACH region and the Middle East. “Adam has the ideal combination of client relationship management, financial services product management and technology savvy to meet our clients’ needs and expand our reach to new companies and new industries in Poland.”
FICO (NYSE: FICO), formerly known as Fair Isaac, is a leading analytics software company, helping businesses in 80+ countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company’s groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries. FICO provides analytics software and tools used across multiple industries to manage risk, fight fraud, build more profitable customer relationships, optimize operations and meet strict government regulations. Many of our products reach industry-wide adoption — such as the FICO® Score, the standard measure of consumer credit risk in the United States. FICO solutions leverage open-source standards and cloud computing to maximize flexibility, speed deployment and reduce costs. The company also helps millions of people manage their personal credit health.
FICO and “Make every decision count” are trademarks or registered trademarks of Fair Isaac Corporation in the U.S. and other countries.
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