FICO’s Cloud-Based Decision Management Platform Bridges the Gap between Big Data, Decisions and Execution

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FICO™ World, Miami – May 2, 2013 –FICO (NYSE: FICO), a leading predictive analytics and decision management software company, today announced that the FICO® Decision Management Platform will be offered as a service in the new FICO® Analytic Cloud, for creating, customizing and deploying powerful analytic-driven applications and services. The FICO Decision Management Platform helps close the gap between Big Data, decisions and execution by enabling organizations to create powerful decision services that analyze customer behavior, target decisions to individuals and determine the best possible action in real time.

Available on premise or in the FICO Analytic Cloud, the FICO Decision Management Platform includes FICO’s award-winning and market-leading software for creating decision management applications. The principal products are FICO® Blaze Advisor® business rules management system, FICO® Model Builder, FICO® Model Central™ Solution and FICO® Xpress Optimization Suite, as well as additional third party and open source services for mining, visualizing and reporting on structured and unstructured data. The platform supports standards such as PMML and R, and can incorporate models developed with third party tools including SAS. The platform enables analytic scientists, application developers, businesses from startups to Fortune 500 enterprises, and FICO partners to configure and deploy solutions that can turn Big Data —whether corporate or third party – into valuable insights that power smarter decisions.

Users of the FICO Decision Management Platform can quickly and consistently implement business decisions based on customer insight and rapidly changing market and business conditions without involving IT. These benefits are extended further in the FICO Analytic Cloud, where users will be able to easily share and leverage data, data models and decision management across departments and organizations.

“The convergence of mobile, social, Big Data analytics and cloud computing is causing a disruption in the market, and redefining how businesses compete,” said Stuart Wells, chief technology officer at FICO. “Regardless of industry, business size or location, the Decision Management Platform in the Analytic Cloud will make it easier and faster to create and execute decision strategies that leverage unique customer insights and adapt to changing market and business conditions.”

"In combination with predictive analytics, intelligent devices, social networking and pervasive broadband networking are ushering in a new economic system that is redefining relationships among producers, distributors, and consumers," said Stephen Hendrick, group vice president, Application Development and Deployment Research, IDC. “In this — the intelligent economy —the need to gain greater visibility into intra- and intercompany business processes is accelerating demand for decision management solutions.”

The FICO® Analytic Cloud will spur Big Data innovation by giving application developers, business users and FICO partners around the world direct access to FICO’s best-in-class analytics and decision management tools and technology. Built on open-source technologies and leveraging the latest industry standards, the FICO Analytic Cloud is designed to support data transportability and open modeling best practices. FICO will be rolling out components, including FICO® Decision Management Platform, of the FICO Analytic Cloud throughout 2013. The solution will be available at

About FICO
FICO (NYSE:FICO) delivers superior predictive analytics solutions that drive smarter decisions. The company’s groundbreaking use of mathematics to predict consumer behavior has transformed entire industries and revolutionized the way risk is managed and products are marketed. FICO’s innovative solutions include the FICO® Score — the standard measure of consumer credit risk in the United States — along with industry-leading solutions for managing credit accounts, identifying and minimizing the impact of fraud, and customizing consumer offers with pinpoint accuracy. Most of the world’s top banks, as well as leading insurers, retailers, pharmaceutical companies and government agencies, rely on FICO solutions to accelerate growth, control risk, boost profits and meet regulatory and competitive demands. FICO also helps millions of individuals manage their personal credit health through

FICO: Make every decision count™.
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Statement Concerning Forward-Looking Information
Except for historical information contained herein, the statements contained in this news release that relate to FICO or its business are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the success of the Company’s Decision Management strategy and reengineering plan, the maintenance of its existing relationships and ability to create new relationships with customers and key alliance partners, its ability to continue to develop new and enhanced products and services, its ability to recruit and retain key technical and managerial personnel, competition, regulatory changes applicable to the use of consumer credit and other data, the failure to realize the anticipated benefits of any acquisitions, continuing material adverse developments in global economic conditions, and other risks described from time to time in FICO’s SEC reports, including its Annual Report on Form 10-K for the year ended September 30, 2012 and its last quarterly report on Form 10-Q for the period ended March 31, 2013. If any of these risks or uncertainties materializes, FICO’s results could differ materially from its expectations. FICO disclaims any intent or obligation to update these forward-looking statements.

FICO, Blaze Advisor, Model Central and “Make every decision count” are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries.

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