Pablo Morales Joins FICO as Channels Director for Latin America and the Caribbean

Competitive Intelligence
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SAO PAULO — March, 28 — FICO (NYSE:FICO), a leading predictive analytics and decision management software company, today announced the appointment of Pablo Morales as channels director for Latin America and the Caribbean . He will lead the company’s efforts to grow FICO’s business in Latin America in several vertical markets by developing new sales channels and strengthening existing ones.

Morales most recently served as a director of partner enablement at CA Technologies in Latin America and the Caribbean. He developed a program that trained more than 1,000 people working at CA partners in less than a year.  Previously, Morales was responsible for channels at CA in Rio de Janeiro, Minas Gerais and in the Southern Region.

“We are building an efficient network of channel partners in key countries that will open new verticals to FICO,” said Morales. “This will help us serve new domains in financial services, where FICO is already well-known as a technology leader, as well as industries that are new to us.”

“Pablo’s experience and skills at partner development will be an important asset as we continue to build our base in Latin America and the Caribbean,” said Alexandre Graff, managing director at FICO for Latin America and the Caribbean. “Channel partners are vital to our strategy of helping businesses in multiple industries deliver spectacular results through advanced analytics.”

Morales holds degrees in computer science with a specialization in eBusiness from Getúlio Vargas Foundation, and in marketing from Universidade Federal do Rio Grande do Sul. He has also completed training in channel management at Northwestern University’s Kellogg School of Management, and strategic negotiations at Harvard Business School.

About FICO
FICO (NYSE: FICO) is a leading analytics software company, helping businesses in 90+ countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company’s groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries. FICO provides analytics software and tools used across multiple industries to manage risk, fight fraud, build more profitable customer relationships, optimize operations and meet strict government regulations. Many of our products reach industry-wide adoption. These include the FICO® Score, the standard measure of consumer credit risk in the United States. FICO solutions leverage open-source standards and cloud computing to maximize flexibility, speed deployment and reduce costs. The company also helps millions of people manage their personal credit health.

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Media contacts


Katie O’Connell
+1 510-621-9832

Europe, Middle East & Africa

Darcy Sullivan
+44 (0) 7808-777-339

Asia Pacific

Saxon Shirley
+65 6422-7795

Latin America

Marisa Arribas
+1 786 482 7231

América Latina

Milla Delfino
+55 11 97673-6583

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