Truworths Becomes First African Credit Issuer to Adopt Fair Isaac's Strategy Science Technology
Truworths is the first business in Africa to utilize Fair Isaac's Strategy Science decision optimization technology. Strategy Science provides businesses with advanced analysis capabilities to help determine the best possible customer decision strategies. It is designed to improve business performance by expanding the application of analytics beyond predictions to actual decisions, and helps businesses quickly design, test and refine individual account strategies.
Truworths has been using Fair Isaac's TRIAD™ adaptive control system for more than 10 years to develop and implement profitable credit line strategies. With Strategy Science, Truworths will be able to take a more precise, data-guided approach to strategy design by predicting the impact of different decision strategies on a specific business goal under a variety of business constraints. Strategy Science allows Truworths to graphically view data to gain insights into the optimal decision strategy and overlay business judgment before the final strategy is implemented in TRIAD with ease and immediate business benefit.
"We believe that Fair Isaac's Strategy Science is the ideal solution to take account management capabilities to the next level," said Stephen Leonard, CEO of PIC Solutions, the Fair Isaac reseller for the Africa and Middle East region. "It allows Truworths to build upon 10 years of successfully using predictive analytics to achieving even better results using Fair Isaac's latest innovation. By enabling Truworths to explore trade-offs and quickly determine the single best strategy for making a critical customer decision, Strategy Science opens up new opportunities to differentiate itself in a competitive market."
"The agreement with Truworths extends the value of Strategy Science into another new geographical market," said Chisoo Lyons, vice president of Analytics at Fair Isaac. "Strategy Science allows lenders to continually push business performance higher at a faster pace than their competitors by not having to go through the gradual process of improving credit line decisions. Adopters can expect fast payback in their analytic investment."
Strategy Science consultants from PIC Solutions will assist Truworths and Fair Isaac in the ongoing management of Strategy Science in the retailer's card portfolio. Fair Isaac and PIC Solutions recently expanded their relationship to offer Strategy Science to issuers in Africa and the Middle East region.
The market-proven technology is currently in use in more than 75 projects at more than 45 financial institutions throughout the world to optimize business results in acquisition, origination, account management, customer retention and fraud referrals. To date, six of the top 10 North American credit card issuers and three of the top five United Kingdom banks have already achieved significant bottom-line benefits of up to 35 percent profit improvement through the use of Strategy Science.
Strategy Science offerings are available as custom strategy development engagements or as Pre-Configured Applications. For clients currently running Fair Isaac's TRIAD adaptive control system, Strategy Science can be up and running in a matter of weeks, giving added value to the client's investment in technology.
About Truworths Limited
Truworths Limited is a leading South African retailer of fashion merchandise operating through two hundred and fifty seven stores in South Africa and fourteen franchise operations in Africa and the Middle East. The operation has developed a range of specialized retail formats including Truworths Woman, Truworths Man, Daniel Hechter, Inwear and LTD which have developed over time to meet the lifestyle needs of youthful, fashionable South Africans.
About Fair Isaac
Fair Isaac Corporation (NYSE:FIC) makes decisions smarter. The company's solutions and technologies for Enterprise Decision Management give businesses the power to automate more processes, and apply more intelligence to every customer interaction. Through increasing the precision, consistency and agility of their decisions, Fair Isaac clients worldwide increase sales, build customer value, cut fraud losses, manage credit risk, reduce operational costs, meet changing compliance demands and enter new markets more profitably. Founded in 1956, Fair Isaac powers hundreds of billions of decisions per year in financial services, telecommunications, insurance, retail, consumer branded goods, healthcare and the public sector. Fair Isaac also helps millions of individuals manage their credit health through the www.myfico.com website.
About PIC Solutions
PIC Solutions provides consumer finance solutions to a wide range of blue-chip organizations. They are experts in the fields of credit, risk and marketing and have an established track record of success powered by solutions. PIC Solutions is the Fair Isaac reseller for the Africa and Middle East region, and from offices in Cape Town, Dubai and Johannesburg provides sales and support for a wide range of Fair Isaac products and services. This includes consulting, project management, integration services, first line software support and ongoing maintenance. PIC Solutions' ongoing commitment is to enable clients to optimize the credit life cycle of their businesses.
Statement Concerning Forward-Looking Information
Except for historical information contained herein, the statements contained in this press release that relate to Fair Isaac, including statements regarding its Strategy Science product offering, and the benefits to be derived from this offering, are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including any unforeseen technical difficulties related to the implementation, use and functionality of the offering, the risks that customers will not perceive material benefits from the offering, failure of the product to deliver the expected results, the possibility of errors or defects in the offering, regulatory changes applicable to the use of consumer credit and other data, and other risks described from time to time in Fair Isaac's SEC reports, including its Annual Report on Form 10-K for the year ended September 30, 2005, and quarterly report on Form 10-Q for the period ended December 31, 2005. Forward-looking statements should be considered with caution. If any of these risks or uncertainties materializes or any of these assumptions proves incorrect, Fair Isaac's results could differ materially from Fair Isaac's expectations in these statements. Fair Isaac disclaims any intent or obligation to update these forward-looking statements.
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