FICO® Customer Data Integration

FICO® Customer Data Integration

Turn data integration from impediment to enabler.

Product Details

Today, data-driven insights inform just about everything you do with, for and about customers. If you can extract and put these insights to better use faster, that's an all-around performance enhancer. The overwhelmingly common challenge for marketers is piecing data together to create a consolidated, centralized, immediately useful view of customers.

FICO® Customer Data Integration integrates real-time and offline data from a variety of different channels and sources into a consolidated customer view, helping you understand and use insights faster.

FICO Customer Data Integration

Support for multiple data feed types

Quickly load and explore data to answer questions or find opportunities, stay up-to-date with scheduled or recurrent integration jobs, and continuously process and analyze streaming data.

Self-service data tools

A complete set of self-service tools lets you create data from different sources, get progress notifications and alerts, automatically generate data-driven KPIs, configure approval requests, and much more.

Cloud or onsite option

Create fast, high-quality datasets for analytics — allowing for personalization of outbound campaigns and inbound interactions — with a cloud-based or on-premises self-service solution.

Customer Data Integration is part of the FICO® Marketing Solutions Suite and equips you to make sense of data from any source.

Marketing Overview

 

‌  Accelerate time-to-campaigns and improve results from customer decisions and interactions.

‌  Reduce integration time by 90% for data from diverse sources — batch and real time, online and off.

‌  Manage data on people known and unknown, and automatically link profiles as you get identifiable details.

‌  Leverage big data by scaling to absorb high volumes of streaming transactional information.

‌  Improve data reliability and user confidence through ongoing monitoring, reporting and notifications.

‌  Expedite time-to-analysis through integration with FICO industry-leading analytics.

Case Study

Major Canadian Grocery Retailer

Learn how a major Canadian grocery retailer built relationship value by systematically learning what’s relevant to individual customers.

Resources

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Customer Engagement in the Age of Digital Transformation

The rise of the digital consumer has led to an explosion of data collected across all touchpoints in the financial services industry. Real-time online interactions are the new normal. To engage customers, particularly Millennials, marketer...
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FICO® Marketing Solutions Suite

The fundamental process of bringing value to customers is becoming increasingly dynamic and multi-dimensional. With something akin to the quick pinch that zooms your digital camera’s view from wide angle to close-up, masteri...
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FICO® Marketing Solution Suite Hot Topics Q&A

According to Forrester, “your relationships with your customers are your primary competitive differentiator.” Now, as these relationships become increasingly digital, the rest of the enterprise is on board. From origination through collect...
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FICO® Customer Data Integration

Do this better, and you’ll do everything better. Today, data-driven insights inform just about everything you do with, for and about customers. If you can extract and put these insights to use faster, that’s an all-around performance enhan...