Banking
Create hyper-personalized customer experiences to build long-term, profitable relationships - all powered by FICO Platform.

Financial institutions need a reliable, secure, and agile customer management system that accelerates profitable decision-making and mitigates risk. Strategy Director enables you to quickly develop, test, and deploy sophisticated strategies in key decision areas with business-user-friendly tools that require no technical expertise. Strike the optimal balance between customer satisfaction, profitability, and risk management while delivering more effective customer treatments that drive consistent growth and reduced operational risk — giving you the competitive edge needed to thrive in today's market.


Strategy Director puts decision-making power directly in the hands of your business experts. No coding expertise needed. Risk managers, product specialists, and other business users can independently build, modify, and deploy complex strategies using intuitive interfaces and visual decision flows. Eliminate IT bottlenecks and development delays with technology that allows your teams to respond rapidly to market changes, regulatory updates, and new revenue opportunities. With Strategy Director’s business-friendly design, your domain experts become self-sufficient decision architects, dramatically reducing time-to-market while ensuring decisions remain aligned with business objectives.
Strategy Director combines our deep domain knowledge with modern cloud-native architecture that delivers the agility your business demands. You're not just getting a rules authoring solution — you're gaining the ability to access predictive models seamlessly embedded within your decision workflows. Only FICO combines decades of decision management innovation with cutting-edge cloud technology and deep financial services expertise — empowering your business users to create sophisticated strategies that drive measurable results.
Strategy Director provides features that help businesses thrive in today’s marketplace.
Leverage an out of the box Configuration Package that includes a robust collective of domain decision assets (e.g., data model, variables, decision areas) accelerating time to value.
Business users can easily extend the data model to accommodate a limitless number of custom data fields to enrich your ability to isolate unique customer profiles. A robust library of pre-built variables is easily extended by business users. Custom variables are defined and configured within the UI. Users can copy existing variables and adjust the mapping logic adding efficiency to the process.
Complex business rules can be decomposed into smaller, more manageable decision trees and decision tables. These “sub-trees” and tables are then connected in a logical, visual flow schema by the user. All decision trees and decision tables are reusable assets across any decision flow, preventing the need for rekeying of common decision logic and accelerating deployment of modified (i.e., challenger) business rules. Elimination of variable limits for decision trees and tables promotes greater segmentation and targeting of unique customer profiles.
Rapid deployment of predictive analytic models via import of predictive model markup language (PMML) files. Alternatively, an intuitive scorecard editor allows users to configure custom models. Users of FICO analytic tools such as FICO® Analytics Workbench and FICO® Xpress Optimization can import advanced data-driven trees into Strategy Director.
Any decision request can be orchestrated as a real-time call which facilitates more personalized customer experiences based on triggered events.
Import customer data files into trees for node-level and action-level profiling. Gain deep understanding and insights into customer composition within any strategy segment. Reduce pre-production validation and refinement of decision logic from days to hours.
Execution of single- or multi-record tests directly within the Strategy Director user-interface expedites pre-production validation, testing and debugging of new decision rules (e.g., custom variables, decision logic, etc.). Production deployment is accelerated, reducing time to value.
Business users can analyze decision outcomes using the embedded reporting and dashboard features, turning actions into insights. Leverage pre-built reporting templates and configure custom reports and dashboards to address specific analytic needs.
Use your customer data to get a competitive advantage by applying analytics and gaining actionable insights.
Enable business users to solve complex problems in minutes, processing millions of variables at great speed and scalability.
Safely deploy machine learning and advanced analytics to drive better business decisions.
An intelligent omni-channel digital communication management system preconfigured for fraud, debt collection, originations, and customer engagement.
Partner with an expert in decision management.
Create hyper-personalized customer experiences to build long-term, profitable relationships - all powered by FICO Platform.

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