Acquisition for Unsecured Lending

Target the right customers, at the right time, with the right offers.

Solution Details

How can you acquire valuable customers more cost effectively? With precise targeting, timing and offers. To do that, you need a comprehensive set of tools that helps you:

Identify, analyze and evaluate the value of potentially profitable customers.
Build personalized offers for customers that reflect their value to your bank.
Present those offers at exactly the time when they’re most likely to be accepted.

FICO offers a holistic banking acquisition solution that allows you to:

Target the right mix of customers that will produce the portfolio you set out to create.
Stand out from the competition with more compelling, more personalized offers.
Convert targeted prospects with pre-approved offers that are easy to accept.

‌ Prescriptive analytics tools that determine acquisition strategies that will meet your goals while adhering to constraints.

‌ Batch marketing systems to facilitate segmented, multi-channel campaigns.

‌ Real-time prescreen capabilities for instant, multi-channel offer presentation, acceptance and booking.