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Customer Lifecycle

Customer Lifecycle

Thriving in the age of the customer.


Customer Lifecycle

Build a better customer.

The decisions that you make in every stage of the customer lifecycle—the pricing of a product offer, the delay of a suspicious transaction, the timing of a collections treatment—shape the behaviors of your customers and, ultimately, the profitability of your portfolios.

FICO brings together a sophisticated set of decisioning, analytics, and customer engagement capabilities to help you make better decisions across the customer lifecycle.

  1. Acquisition, Origination & Growth – your ideal portfolio.
  2. Collections & Recovery — more with less.
  3. Financial Crime — mutually assured protection.