A holistic deposit price execution solution built on proven analytics
Execute with more innovation and more flexibility and grow deposit account margins by 10%-30% by using relationship-based pricing to reward profitable customers. Preserve liquidity, even with more competition and more savvy customers, with industry-leading analytics and price-sensitivity modeling. And help stakeholders across all departments collaborate to offer attractive, yet compliant, pricing.
Frequently Asked Questions
The result? Your bank can provide differentiated pricing strategies that allow you to out-price (not under-price) your competition.
Customers presented with variable promotional durations and balance requirements can also lead to an improved customer experience. Valued customers can deepen loyalty with your bank through relationship-based pricing strategies that provide attractive multi-product bundles. Precision price execution allows you to deliver a customer-centric strategy through a precise, analytically driven, best-in-class price execution platform.
Precision price execution gives pricing and product management professionals the flexibility to define more customer-centric promotions for deposit products. Through an intuitive UI, users can define promotion conditions, such as minimum balance, offer duration or ownership of related products. Your business users can easily add eligibility criteria tied to additional product ownership, accelerating time-to-market, and delivering personalized and appealing campaigns.
With precision price execution, you can test pricing strategies to pull ahead of competition. Validate pricing with customers, and then deliver price offers with no manual workarounds.
From the FICO Blog
Attract the right customers and improve their experience
Respond to changing market demands and use analytically driven test strategies while improving customer experience and value through pricing, rewards, and bundling.