Analytics & ML
Leverage our patented AI techniques to develop your advanced analytics and train your ML models to deeply understand and predict customer behavior.

Despite rising cost of living, inflation, and a hugely competitive marketplace, our prequalification analysis drives upfront credit limit determination to deliver fast, smart real-time decisions that generate tens of millions of dollars — at speed and at scale for clients across the globe.
The squeeze on household incomes is having a huge impact on consumer behavior and spending. All lenders know they’re operating in a highly aggressive market — but want to retain and grow market share, while maximizing profit and maintaining acceptable risk levels.
Success hinges on adopting prequalified customer insight to fully optimize and inform credit strategies from the outset. By monitoring customer value and automatically determining the right action — underpinned by a combination of advanced analytics, multiple datasets, information sources, and critical insight — ensures you make informed prequalification decisions, every time. Customers’ financial positions can change in an instant. Safeguard your business with a sophisticated, real-time view of applicants and information, while balancing portfolio risk against profitability.
Design a digital decisioning journey and process around your customer information. FICO® Platform enables you to plug into the key capabilities of data, insights, information, actions, and outcomes to inform every single step of your decision process. Making sure your customers receive the best experience on the market.
Why rely on guesswork when you can enjoy certainty?
With more than 60 years’ innovation and pioneering work in predictive analytics, machine learning, and artificial intelligence, FICO Platform provides a complete, end-to-end set of composable capabilities that empower you to uniquely address a vast spectrum of use cases — right across the customer lifecycle.
It’s the unique combination of Data, Insights, Actions, and Outcomes that delivers a differentiated approach to AI decisioning — at speed and at scale. It enables you to achieve a competitive advantage you would typically only experience with a fully custom approach — where your unique know-how and intelligence are kept secret — while lowering your costs and speeding up the time to market.
Meet Digital Jane. She's everyone’s customer. Watch this video to find out how a competitive, prequalified real-time buy now, pay later offer is made at the checkout — and how the FICO Platform made it happen.
Leverage our patented AI techniques to develop your advanced analytics and train your ML models to deeply understand and predict customer behavior.
Make more precise, consistent, and intelligent decisions across your enterprise with expert control over your decision logic.
Give your business users the crystal ball they need to creatively explore ideas, respond to emerging trends, and build better decisions.
Inform your decisions and enrich your insights with signals from third-party data and other alternative data sources.
Choreograph your intelligence to animate customer journeys by weaving data, insights, and actions into positive, memorable, and valuable moments in your customers lives.
Get more machine learning projects into production by leveraging a shared library of derived data attributes across your enterprise.
Unleash the power of mathematical optimization — use high-performance solvers to model business problems and calculate the best possible decision to maximize your desired outcomes.
Ensure your configuration drives the desired outcomes by testing and validating business services across FICO® Platform.
Can you prevent first-party, third-party, and synthetic identity fraud and provide customers with great service?
Deliver superior fraud protection experiences and prevent debit and credit card fraud before it happens.
ARM enables faster time to “yes” by approving loan applicants quicker, driving increased profitability, streamlining your operations, and reducing regulatory risk.
Outshine the competition and reach new heights. Predictive analytics and enhanced customer onboarding give you the power to achieve portfolio growth while staying within resource constraints.
Your customers’ needs can shift in an instant. Monitor changes and develop real-time 360-degree customer views of account performance with FICO’s advanced customer management technology.
More than 30 years of continuous, proven fraud-fighting innovation, powered by artificial intelligence and machine learning.
One size doesn't fit all. Deliver the right offers, when and where it matters.
Is friction interfering with your seamless onboarding experience and hampering your new customer growth?