FICO CEO Mark Greene and PNC EVP Gordon Cameron Will Discuss Revitalizing Banking Growth in Free Webinar

WHO:

Gordon Cameron, EVP, Credit Executive of PNC Bank
Mark Greene, CEO of FICO

WHEN:

Friday, October 7, 2011; 2 – 3 p.m. ET

REGISTRATION:

There is no cost to attend this webinar. To register, please click here or visit www.fico.com/events, select this event and complete the registration form.

SESSION DESCRIPTION:

“FICO World Preview: Revitalizing Growth in the Reset Economy”
This webinar will discuss how banks are re-inventing business models and strategies to drive profitable growth in the face of a fragile economy and ongoing regulatory reform. Leading banks are paving the way by effectively using analytics to understand rapidly shifting consumer needs and deliver more compelling offers. They also are: deploying decision technology to consume new sources of data; integrating strategies across marketing, risk, products and channels for more consistent customer experiences; and building frameworks for decision simulation and rapid-cycle learning that support continuous learning and performance improvement.

Gordon Cameron’s FICO World keynote session is scheduled for Friday, November 4 at 8:30 a.m. ET.

ABOUT FICO WORLD:

FICO World 2011, the company’s 34th corporate conference, will take place at the Sheraton Hotel and Towers in New York City from November 1-4, 2011. Under the theme “Game Changers: New Strategies for Profitable Growth,” attendees will hear first-hand from industry leaders, peers and analytics experts about innovative approaches to uncover new revenue sources, balance risk and opportunity, adapt to new consumer behaviors and stay ahead of fraud schemes. Unlike conferences that focus just on research results or product pitches, FICO World offers real insights into how businesses are using the latest in predictive analytics to manage risk, fight fraud and power up profits. Sponsors include First American Core Logic, CPqD, Bull, Equifax, The Five Star Institute, NIIT Technologies, Adeptra, Mattersight, FIS and TSYS. Prospective attendees can find complete information and register online at www.ficoworld.com.