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15 de abril de 2015

FICO Explains New Anti-Fraud Analytics at PAYMENTS 2015

15 de abril de 2015

Major industry event showcases advances that detect more fraud while improving customer experience

SAN JOSE, Calif. — April 15, 2015 — FICO (NYSE:FICO), the predictive analytics and decision management software company, will showcase new technologies and strategies that are putting a bite on fraud, through presentations at the PAYMENTS 2015 conference, April 19-22 in New Orleans.

"Banks worldwide have been extremely successful fighting card fraud, because the technology has evolved as fast as the threats," said TJ Horan, vice president of fraud solutions at FICO. "We're using the PAYMENTS conference to bring the industry up to speed with the latest anti-fraud analytics, which do as much to preserve customer loyalty as to stop fraudulent payments."

U.S. card issuers decline more than USD 40 billion in card-not-present (CNP) transactions per year, resulting in unnecessary lost revenue and reduced customer goodwill. In his presentation "Using the Device in Multi-layered Authentication" on Monday, Doug Clare, vice president of product management at FICO, will explore how card issuers can approve more CNP transactions by using a consumer's mobile device history to provide missing information on a transaction's validity. This will be even more critical as the adoption of new chip-and-signature protection systems in the US this year drive criminals to target online transactions.

A fraud event is a defining moment in customer satisfaction and loyalty for any bank, merchant or card issuer. On Tuesday, FICO's TJ Horan will be joined by an executive from a leading global bank to discuss "How Customer Centricity is Driving Fraud Management Strategies." They will introduce new concepts and share best practices on how fraud management done right can lead to a competitive advantage.

Unusual behavior by a customer could be an indication of fraud - or it may just be a rare purchase for a consumer. In his presentation on Tuesday, "When Unusual Behavior Isn't Fraud," Scott Zoldi, vice president of analytic science at FICO, will discuss how multi-layered self-calibrating analytics and adaptive analytics are changing the way fraud systems decode customers' behavior. These technologies operate in real time to distinguish the unusual from the fraudulent, and are priming organizations for the rapid adoption of mobile transactions.

PAYMENTS 2015 offers more than 100 education sessions, numerous interactive networking events and a dynamic exposition hall filled with the latest payment solutions. Visit for more information.

Sobre FICO
FICO (NYSE: FICO) es una empresa líder de software de analítica que ayuda a negocios de más de 90 países a tomar mejores decisiones que incrementen el crecimiento, la rentabilidad y la satisfacción del cliente. El innovador uso de Big Data y de algoritmos matemáticos por parte de la empresa para predecir el comportamiento del consumidor ha transformado sectores enteros. FICO ofrece software de analítica y herramientas que se emplean en múltiples sectores para gestionar riesgos, combatir el fraude, crear relaciones con clientes más rentables, optimizar operaciones y cumplir con estrictas regulaciones gubernamentales. Many of our products reach industry-wide adoption. These include the FICO® Score, the standard measure of consumer credit risk in the United States. Las soluciones FICO emplea estándares de código abierto y cloud computing para maximizar la flexibilidad, hacer despliegues más rápidos y reducir costes. La empresa también ayuda a millones de personas a gestionar su salud crediticia personal. FICO: Make every decision count™. Learn more at
For FICO news and media resources, visit

FICO and "Make every decision count" are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries.

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