Marketing

Create and grow customer relationships with confidence.

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Perspectiva general

Create a deeper connection to individuals with truly engaging and valuable experiences.

FICO brings decades of risk analytics to help you acquire and grow the best customer relationships while controlling risk. Identify exactly the right experience for prospects, delight customers across channels with interactions that prompt responses, and leverage deeper customer knowledge with consolidated data.

Soluciones

Learn how FICO solutions can empower you to make smarter, personalized decisions, streamline operations, and improve the customer experience.

FICO Marketing Offer Optimization

Leverage analytics and optimization to solve large-scale multichannel decisioning in marketing while maximizing ROI and improving customer experience.
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Growing Relationships

Deepen customer relationships through personalized experiences.
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FICO Advisory Services

Partner with us for deep decision making insights, increased business analytic knowledge and a vision for your longer term strategic direction.
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Acquire New Customers

Predictive analytics, personalized offers, profitable portfolio.
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Reach the right audiences

Deliver one great experience after another. Learn how to get more personalized while managing risk today.