This uses data bins applied to individual data variables based on account input data, assumptions, action name, treatment ID or account component output (where no action or treatment data is directly or indirectly used as an input). This helps to identify a range of sub-populations that can be used in reporting, where aggregate reports can report against specified segments or a range of segments focused on a single data variable. Segmentation schemes are classified as either
Simple or
Nested. Simple schemes are associated with a single data item and binning definition, Nested schemes are composed of one or more simple schemes