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Estudio de caso

Importante aseguradora mejora la retención a través de comunicaciones proactivas para "recuperar" a titulares de pólizas

Estudio de caso

Client: Leading writer of home insurance coverage

Challenge: Loss of up to 20.000 home insurance policies per month due to attrition — primarily from failure to pay renewal premium

Solution: FICO® Customer Communication Services for Insurance

Results: Contact established with 75 % of the lapsed policyholders targeted as profitable customers to win back. 19,6 % of the customer contacts resulted in the policy being “won back.”