Leading Global Video Game & Digital Entertainment Company
Toughening up on fraud while approving more purchases with event-driven transaction analytics on FICO Platform
Client: Leading Global Video Game & Digital Entertainment Company
Challenge: Make the company’s network a go-to destination where players can join, spend time, make purchases, and enjoy themselves without security worries. Protect the brand and revenue stream from fraud and exploitation.
Solution: The company is incorporating FICO® Platform’s decision modeling and transaction analytics to perform inline, real-time fraud and risk detection for commerce transactions initiated by hundreds of millions of users around the globe.
Results: Improved customer experience and confidence; substantial revenue gain from raising purchase approval rate 3% (on volume of millions of transactions a day) while keeping chargeback rate flat.
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