Applied Analytics & ML
Deploy fully interpretable, real-time analytics and ML and leverage the very best AI models in the market today.
Next Best Offer or Experience
Put your customer at the center of all that you do.
Customer loyalty is finite
See how FICO helps deliver real business results and better customer experiences for leading organizations across industries and around the world.
m+
customers switched banks last year.
m+
customers plan to switch within the next year.
m
customers are on the fence about staying or leaving.
%
of customers would abandon you in favor of a competitor offering better personalization.
Overview
Your customers have great expectations
Your customers’ financial health is continually fluctuating — especially at the height of a cost-of-living crisis and rising inflation. Accurately understanding their needs and circumstances (through difficult and prosperous times) will win long term loyalty, retention, and profitability.
Customers expect personalized, convenient service consistently across their favored channels. They also want to be rewarded for good financial behavior. If you’re unable to make personalization a priority (or continue to deliver irrelevant or conflicting offers), customers will simply go to another banking provider — and when a customer has gone, they’ve often gone for good.
Put the customer at the center of all that you do, while balancing your organizational needs, by operationalizing sophisticated analytics to automate decisions and optimize customer service and interactions. Leverage real-time and traditional data to create a 360-degree view of your customers.
Why rely on guesswork when you can enjoy certainty?
Are you offering your customers what they want, when they want it, or an even more suitable alternative? Successful customer retention hinges on identifying and acting on opportunities along your customers’ journey and pre-emptively delivering the very best mix of products, services, or advice that add value and customer loyalty. It could be anything from providing a credit line increase in real time at the point of sale to a profitable, low-risk lending option to a customer who may be about to exceed their existing limit. FICO® Platform informs and powers your customer retention strategy at every stage.
Identify the best actions
Advanced analytics determine which actions, offers, and messages for each eligible customer, while also weighing critical objectives such as profit and risk exposure.Execute strategies and adapt quickly
Continually create, test, and improve customer growth and retention strategies across all applicable decision areas — from pricing to marketing, collections, and beyond.Drive customer responses
Deliver two-way digital dialogue through your customers’ favored channels — email, SMS, mobile app, or via the website.
Why FICO?
With more than 60 years of innovation and pioneering work in predictive analytics, machine learning, and artificial intelligence, FICO® Platform provides a complete, end-to-end set of composable capabilities that empower you to uniquely address a vast spectrum of use cases — across the entire customer lifecycle.
It’s the unique combination of Data, Insights, Actions, and Outcomes that delivers a differentiated approach to AI decisioning, at speed and at scale. It enables you to achieve a competitive advantage you’d experience with a fully custom approach — where your unique know-how and intelligence are kept secret — while lowering your costs and speeding up the time to market.
Insight to delight — how personalized offers help the banking industry win and retain customers
Meet Digital Jane. She’s your customer and she has high expectations. Find out how FICO Platform helps financial institutions improve customer satisfaction and build customer loyalty.
Capabilities
FICO solutions offer a wide range of capabilities, empowering you to make smarter, personalized decisions, streamline operations, and improve the customer experience.
Intelligent Decisions
Model decisions with open standards, automate with business rules, and support human-in-the-loop AI.
Data Connection & Ingestion
Seamlessly connect to and bring in data from any source — when and where it’s needed.
Business Composability
Expertly compose business services that choreograph complex workflows to deliver results at scale.
Always-On Features & Profiling
Enrich, manage, share data features, and build real-time customer understanding with transactional profiling.
Enterprise Optimization
Unleash the power of mathematical optimization — find solutions to your most complex business problems using high-performance solvers that maximize your desired outcomes.
Digital Twins & Simulation
Unlock a distinct competitive advantage with an enterprise scenario management ecosystem.
High-Performance Dataflow
Put data in motion with real-time, batch, and streaming to power world class decisions.
Solutions
FICO solutions offer a wide range of capabilities, empowering you to make smarter, personalized decisions, streamline operations, and improve the customer experience.
Collection & Recovery
Customer centric decisions to enhance collections and recovery efficiency, effectiveness, compliance, and customer satisfaction.
Next Best Sale or Experience
Do you know the true value of your customer relationships?
Offer Personalization
One size doesn't fit all. Deliver the right offers, when and where it matters.
Originations
Open more accounts, retain, and grow your customer base without increasing exposure to risk.
Onboarding
Is friction interfering with your seamless onboarding experience and hampering your new customer growth?
Customer Communications for Customer Management
Create seamless communication across the entire customer journey with a single enterprise platform solution.
Why lose business to your competitors?
Speak to an expert about how to accelerate your customer retention strategies and build customer loyalty.