Are you still ahead of competitors in the race for digital transformation?

Ever wonder how a leading North American Bank eliminated organizational silos to achieve a 360-degree of their customers across the lifecycle?

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Case Study

Problem Statement: A leading North American bank needed to create a digital revolution to get ahead of competitors (both traditional banks and fintechs) by replacing a legacy decisioning system. There was a strong need for an enterprise-scale decisioning platform to centralize data, decisioning, analytics, rules, and optimization execution to drive a customer 360-degree view.


Using FICO® Centralized Decisioning, the bank is implementing its digital transformation vision. Key benefits include:

  • Enterprise-wide implementation to eventually include over 20 decision areas
  • Business user’s functionality to import, create, author, test, simulate and execute strategies and sophisticated models
  • Easier integration, including data manipulation and streaming, and internal and external systems, providers, and databases
  • Ability to operationalize all analytics, including AI and ML models, on a single decisioning platform


Centralizing decisioning meant that the bank can now confidently provide the expected offering at the optimal time, and implementation of advanced technologies such as those within the FICO® Decision Management Platform has prepared them with the skills and instincts to succeed in a digital future. These changes enables the bank to produce new offerings five times faster than before and reduce implementation timelines from 10 weeks to days.

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