Are you still ahead of competitors in the race for digital transformation?

Ever wonder how a leading North American Bank eliminated organizational silos to achieve a 360-degree of their customers across the lifecycle?

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Case Study

Problem Statement: A leading North American bank needed to create a digital revolution to get ahead of competitors (both traditional banks and fintechs) by replacing a legacy decisioning system. There was a strong need for an enterprise-scale decisioning platform to centralize data, decisioning, analytics, rules, and optimization execution to drive a customer 360-degree view.

Solution:

Using FICO® Centralized Decisioning, the bank is implementing its digital transformation vision. Key benefits include:

  • Enterprise-wide implementation to eventually include over 20 decision areas
  • Business user’s functionality to import, create, author, test, simulate and execute strategies and sophisticated models
  • Easier integration, including data manipulation and streaming, and internal and external systems, providers, and databases
  • Ability to operationalize all analytics, including AI and ML models, on a single decisioning platform

Results:

Centralizing decisioning meant that the bank can now confidently provide the expected offering at the optimal time, and implementation of advanced technologies such as those within the FICO® Decision Management Platform has prepared them with the skills and instincts to succeed in a digital future. These changes enables the bank to produce new offerings five times faster than before and reduce implementation timelines from 10 weeks to days.

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