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The fundamental process of bringing value to customers is becoming increasingly dynamic and multi-dimensional. With something akin to the quick pinch that zooms your digital camera’s view from wide angle to close-up, mastering digital marketing now requires moving fluidly between:
The FICO®Marketing Solutions Suite gives you all of these capabilities. It’s an integrated set of products for marketing professionals that unites self-serve data integration, advanced analytics and omni-channel marketing execution. It also provides easy access to the cloud-based FICO®Decision Management Suite for industry-leading advanced analytics.