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What Is Customer Acquisition? How to Create a Great Customer Acquisition Strategy

Customer acquisition is a strategic process to attract and convert the right buyers into paying customers, and has specific requirements in financial services
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Octane Earns a 2025 FICO Decision Award; Responsibly Expands Credit Access with FICO Auto Score 10

Fintech company uses FICO® Auto Score 10 to help grow originations by 36% and responsibly expand credit access in the recreational market, including Powersports, RV, and Outdoor Power Equipment

Octane Grows Lending by 36% with FICO Auto Score 10

Using FICO® Auto Score 10, Octane responsibly expands credit access and grows recreational financing by 36%.
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Decision Modeler Product Sheet

Decision Modeler accelerates and automates Intelligent Decisioning strategies with explainable AI for faster time to market.
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Revolutions - The Speed of Dreams

Enabling organizations to evolve in the AI era.
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Customer Perception Is King - Are You Ensuring "Next Best" Never Looks Like Second Best?

How Hyper-Personalization Can Power Digital Transformation
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Hyper-Personalization Is the Key to Customer Delight

Learn about the power of personalization.
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FICO® Platform Superpowering Innovation ​- Bill Waid 2024

A platform built for business, at the speed of the business, to power your business teams and deliver your next gen customer experience.
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Operationalizing IoT to Monetize a $15 Trillion Acquisition Opportunity 2024

Customer perception is king. Are you ensuring 'Next Best' never looks like 'Second Best’?
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Credit Fundamentals and Trends 2024

Credit Fundamentals and Trends
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Blaze Advisor

Blaze Advisor is considered by many to be the premier business rules management system, and incorporates not only an execution platform, but the tools necessary for rule creation, modification, monitoring, and reporting.
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The journey to retail hyper-personalization

A thought leadership report on what's possible in Retail Use Cases for Decision Intelligence
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The 4 keys to delivering hyper-personalized experiences fueled by next best action strategies 2023

Build loyalty and better engagement with these tips
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Banco Bradesco: Achieving digital transformation at scale 2023

Driving optimal outcomes through a collaborative organizational culture
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Top 5 trends redefining the customer experience 2023

Must do's for banks to survive and thrive

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